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Mock AD: Cadbury SHOTS
This small Byte was a mock print campaign created by a friend and I for our Promotions class.
THE BRIEF
Utilize recent trending twitter hashtags about brands to create a small campaign.
THE CONCEPT
Honestly, the ad in its essence is quite basic and simple to understand. We aimed to create nostalgia around the brand's return and a feeling of love and comfort. We utilized basic drawings and copy to get the message across. The ad isn't revolutionary but it evokes nostalgia and does its fair share.
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1/3
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